A recent article in the New York Times detailed Apple’s aggressive approach to trademark protection. The headline didn’t hesitate to call Apple out for bullying, and I think that’s the right term to use. The article begins with a story of “one of dozens of entrepreneurs, small businesses and corporations that Apple has gone after in recent years for applying to trademark names with the word ‘apple’ or logos of stemmed fruit.” It goes on to note that “Apple has frequently targeted entities that have nothing to do with tech or that are infinitesimal in size. It has even set…
