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Archives: Sports Law

The Atlanta Braves Meet a Fairytale Princess


The Atlanta National League Baseball Club, which owns the Atlanta Braves, has filed “a formal objection” to Disney’s application to the U.S. Patent and Trademark Office to register the word BRAVE as a trademark. Disney’s Pixar division is promoting their movie Brave, which is set to be released in June 2012. The film is about a Scottish princess who must use her archery skills to save her kingdom from an evil curse. Where do the parties stand, and will anyone confuse a story about a fairytale princess with a group of baseball players in Georgia?

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College Logo Showdown: Hawkeye vs. Golden Eagle


Iowa says USM’s “Golden Eagle” to similar to their “Hawkeye” In the world of college athletics, a university logo or mascot means almost everything. Especially at a place like the University of Iowa, where there is no professional athletic team and the Iowa Hawkeyes have come to represent not only the school itself, but an entire state. So it’s not surprising that University of Iowa officials were not pleased in 2003, when the University of Southern Mississippi (USM) debuted a Golden Eagle logo that looked eerily similar to the Iowa Hawkeye, a logo that has been in use for over…

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